"It's very exciting to see a peer-reviewed journal for our field. I'm impressed with the range of topics but also that the journal analyses emerging trends in all areas of advancement and communications. The quality of the articles I've seen so far is also very nice to see."

"Digital banking has become a key priority in the industry, deserving a specific approach and this peer-reviewed journal."

“The new thinking which this journal encourages is amazing.”

“Journal of Brand Strategy combines the latest information from leading academic thinkers together with best practice insights and expertise from branding professionals.  Each article is quality controlled with a disciplined peer-review process to insure the Journal’s brand remains professional, credible and relevant.  I look forward to each new edition.”