Marketing Journals

Applied Marketing Analytics has found just the right balance of practical and strategy articles that make it indispensable for those who work in this industry - especially those who manage data workers. A peer-reviewed journal is essential to the advancement of the digital analytics industry and Applied Marketing Analytics fills the bill intelligently.

Jim Sterne, Board Chair, Digital Analytics Association

Journal:

Applied Marketing Analytics

“The new thinking which this journal encourages is amazing.”

Martin Squires, Global Lead for Customer Intelligence & Data, Walgreens Boots Alliance

Journal:

Journal of Digital Media Management

"Journal of Digital Media Management is one of the most thoughtful and complete journals on the subject of digital asset management. The articles are written and reviewed by some of the foremost experts in the industry."

Greg Fioravanti, Vice President, Business Affairs, Discovery Communications

Journal:

Journal of Brand Strategy

"Brand strategy and innovation is a dynamic and growing practice of great variety. There is a huge demand for a consolidating publication that brings together the very best from the field. Journal of Brand Strategy is the most essential read today."

Anders Frostenson, Managing Director, Doberman New York

Journal:

Journal of Digital & Social Media Marketing

“Journal of Digital and Social Media Marketing provides a unique blend of practitioner and academic expertise to offer the reader an in-depth understanding of digital marketing case studies and authoritative opinion. Each article passes a peer-review prior to publication, by leaders in the industry from around the globe, ensuring the reader gets the best-of-the-best in digital marketing insights.”

Randall Rozin, Global Director Brand Management and Digital Marketing, Dow Corning Corporation

Journal:

Journal of Education Advancement & Marketing

"It's very exciting to see a peer-reviewed journal for our field. I'm impressed with the range of topics but also that the journal analyses emerging trends in all areas of advancement and communications. The quality of the articles I've seen so far is also very nice to see."

Jennifer A. MacCormack, Associate Director, Advancement Analytics, University of Washington

Journal:

Journal of Digital Media Management

We use Journal of Digital Media Management to see what's being talked about, what works, what doesn't work, what backs up our strategy or what challenges our strategy. For ITV's Content Management team, the range of practitioners and the very practical scenarios provide a trigger for the development of new ideas.

Dale Grayson, Director of Content Management and Information Policy, ITV

Journal:

Journal of Brand Strategy

“Journal of Brand Strategy combines the latest information from leading academic thinkers together with best practice insights and expertise from branding professionals. Each article is quality controlled with a disciplined peer-review process to insure the Journal’s brand remains professional, credible and relevant. I look forward to each new edition.”

Randall Rozin, Global Director, Brand Management and Marketing Communications, Dow Corning

Journal:

Journal of Brand Strategy

"Congrats on Journal of Brand Strategy. From the outset I liked the focus on real problems and real solutions. I especially like the case study section, there are so few outlets for this article type and it can be so useful."

David Aaker, Vice-Chairman, Prophet and Professor Emeritus at the University of California, Berkeley's Haas School

Contact Information

Henry Stewart Publications LLP

Registered office: Ruskin House, 40/41 Museum Street

London, WC1A 1LT, UK

Tel: +44 (0)20 7092 3465

Email: info@hspublications.co.uk

Registered in England, Incorporation No. OC 317997

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