Pete Mackey, Chief Communications Officer, Amherst College, Charlie Melichar, Senior Consultant and Principal, Marts & Lundy, and Melanie Moran, Executive Director, Integrated Communications Unit, Vanderbilt University News and Communications

JP Rains, Director of the Digital Strategy Office, Laurentian University

Mike Bacon, Vice President for Advancement and Alumni Relations, Trinity University, Christine Martinez, Senior Campaign Manager for Light the Night, Leukemia & Lymphoma Society, South Central Texas Chapter, John Orange, Director, Prospect Research, Advan

Sheri Lambert, Assistant Professor and Academic Director MS-Market Research & Insights and Amy Lavin, Assistant Professor and Academic Director MS-Digital Innovation in Marketing, Temple University at Fox School of Business

Brock Silvey, Director of Prospect Research and Management, Northwestern University

Joseph A. Brennan, Vice President of Communications & Marketing and Eric K. Stern, Professor of Political Science, University at Albany — SUNY

Andrew McDaniel, Associate Director, and Jenn Vaughn, Senior Brand Manager, Student Affairs Marketing and Communications, UC Davis

Tony Dobies, Social Media Strategist, West Virginia University and Candace Nelson, Senior Writer, University Relations/News, West Virginia University

John Grant, Consultant, John Grant Consulting, Lisa Jung, Senior Associate Director, Alumni Relations and Harriet Chicoine, Programme Director, Faculty of Applied Science and I.A.T., Co-operative Education, Simon Fraser University