How companies can create a winning site selection process

Jay Biggins, Executive Managing Director, Biggins Lacy Shapiro & Co. and Stephen L. Van Soelen J.D., Senior Director, Strategic Real Estate & Facilities Planning, Eli Lilly and Company

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Abstract: This paper discusses the strategic impetus for companies seeking new locations, summarises the common core disciplines at the heart of best practices for the site selection process, and explores the different approaches that well-run companies are taking in setting location strategy, and in resourcing and organising the process of finding the optimal site to support that strategy.


Keywords: corporate real estate; site selection; incentives; location strategy


Jay Biggins is Executive Managing Director of Biggins Lacy Shapiro & Company, LLC (BLS), a global location advisory company. He has spent more than 25 years dedicated to all aspects of corporate site selection, including labor markets, logistics, regulatory conditions and incentives, in both the private and public sectors. He holds a B.A. from Rutgers University and a J.D. from Rutgers Law School.


Stephen L. Van Soelen J.D., has been at Eli Lilly and Company for 22 years and has led the global real estate team since 2003. He graduated from the University of Iowa and Indiana University—Indiana School of Law. His entire career has been focused on the field of real estate, including development, asset management, brokerage and corporate real estate.


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