“I expect this Journal to go beyond traditional publications to promote creative thinking on a broader spectrum and stand out as a think-tank for privacy and data protection related issues.”
How VisitScotland prepared for a flu pandemic
Click the button below to download the full text of the article.
Abstract: This paper examines one of the key risks facing businesses and emergency planners today: the likely impact of a flu pandemic on business activities. The paper uses the example of a
large tourism organisation — VisitScotland, the national tourism organisation for Scotland, with over 1,000 employees — and explains how it has planned and prepared for such a pandemic.
The paper reports the research methods used by the authors in this planning process, including scenario planning, economic forecasting and in-house workshops to scope the range of issues to address in preparing a contingency plan for a flu pandemic.
Keywords: avian flu, flu pandemic, VisitScotland, emergency planning, scenario planning