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“I expect this Journal to go beyond traditional publications to promote creative thinking on a broader spectrum and stand out as a think-tank for privacy and data protection related issues.”

"Congrats on Journal of Brand Strategy. From the outset I liked the focus on real problems and real solutions. I especially like the case study section, there are so few outlets for this article type and it can be so useful."

“Given the rapidly changing landscape of our industry and the common thread of organizations 'doing more with less' in a resource-scarce environment, this journal is not just timely, but necessary. A journal of this nature, with topics such as organizational behavior and operational challenges that a healthcare administrator who is resource-stricken can relate to, is an opportune and worthwhile endeavor.”

"I was pleased to see that the new journal is aimed at managers in the field to better understand the benefits of supply chain management thinking. The journal is focused on delivering these developing best practices to practicing managers.   There is a vast gulf between academic’s theory and managerial practice [and] your journal should be a timely addition."