Automation and integration are the keys to successful digital asset management

"In a world where business continuity is now an integral part of everyday life, the Journal provides a holistic look across all industries at how others manage risk. The insights provided are thought provoking and very practical. During its years of publication, the Journal has grown from strength to strength in both its readership and quality and depth of the challenging articles."

We use Journal of Digital Media Management to see what's being talked about, what works, what doesn't work, what backs up our strategy or what challenges our strategy. For ITV's Content Management team, the range of practitioners and the very practical scenarios provide a trigger for the development of new ideas.

"The journal has interesting and thought provoking articles covering a wide range of topics. The articles are written by highly competent participants from the industry that can give a good insight in to its various areas."

Applied Marketing Analytics has found just the right balance of practical and strategy articles that make it indispensable for those who work in this industry - especially those who manage data workers. A peer-reviewed journal is essential to the advancement of the digital analytics industry and Applied Marketing Analytics fills the bill intelligently.