"Brand strategy and innovation is a dynamic and growing practice of great variety. There is a huge demand for a consolidating publication that brings together the very best from the field. Journal of Brand Strategy is the most essential read today."
Contact us
For all queries please contact the Publisher:
Simon Beckett
Publisher
Journal of Brand Strategy
Henry Stewart Publications
40/41 Museum Street
London WC1A 1LT, UK
Email: simon@hspublications.co.uk
Details
Table of Contents
Featured Articles
Bert Van Loon, Co-founder, Content Marketing Fast Forward
David Aaker, Vice Chair of Prophet and Professor Emeritus, Berkeley-Haas School of Business
Jamal Benmiloud, founder of EARN Studios
Publisher:
Simon Beckett
First Published:
2012
ISSN (print):
2045-855X
ISSN (web):
2045-8568
Table of Contents
Featured Articles
Bert Van Loon, Co-founder, Content Marketing Fast Forward
David Aaker, Vice Chair of Prophet and Professor Emeritus, Berkeley-Haas School of Business
Jamal Benmiloud, founder of EARN Studios
Publisher:
Simon Beckett
First Published:
2012
ISSN (print):
2045-855X
ISSN (web):
2045-8568