“Journal of Digital and Social Media Marketing provides a unique blend of practitioner and academic expertise to offer the reader an in-depth understanding of digital marketing case studies and authoritative opinion. Each article passes a peer-review prior to publication, by leaders in the industry from around the globe, ensuring the reader gets the best-of-the-best in digital marketing insights.”
Contact us
For all queries please contact the Publisher:
Simon Beckett
Publisher
Journal of Brand Strategy
Henry Stewart Publications
40/41 Museum Street
London WC1A 1LT, UK
Email: simon@hspublications.co.uk
Details
Table of Contents
Featured Articles
David Aaker, Vice Chair of Prophet and Professor Emeritus, Berkeley-Haas School of Business
Gina Bleedorn, Executive Director of Brand, Adrenaline
Chung-Kue (Jennifer) Hsu, Instructor of Marketing in the Pamplin College of Business at Virginia Tech
Publisher:
Simon Beckett
First Published:
2012
ISSN (print):
2045-855X
ISSN (web):
2045-8568
Table of Contents
Featured Articles
David Aaker, Vice Chair of Prophet and Professor Emeritus, Berkeley-Haas School of Business
Gina Bleedorn, Executive Director of Brand, Adrenaline
Chung-Kue (Jennifer) Hsu, Instructor of Marketing in the Pamplin College of Business at Virginia Tech
Publisher:
Simon Beckett
First Published:
2012
ISSN (print):
2045-855X
ISSN (web):
2045-8568