“This journal provides valuable peer-reviewed practical business Ideas for industry leaders and academics,”
Contact us
Please send all correspondence to the Journal Publisher:
Julie Kerry
Publisher
Applied Marketing Analytics
Henry Stewart Publications
Ruskin House, 40/41 Museum Street
London WC1A 1LT, UK
Tel: +44 (0)20 7092 3469
Email: julie@hspublications.co.uk
Details
Table of Contents
Featured Articles
Andy Betts, Executive and CMO Advisor
Dominique M. Hanssens, Paul W. Farris, James D. Lenskold and David J. Reibsteins
Colleen Jones, CEO of Content Strategy, Content Science and Melinda Baker, Marketing Strategy, American Cancer Society
Publisher:
Julie Kerry
First Published:
November 2014
ISSN (print):
2054-7544
ISSN (web):
2054-7552
![](https://www.henrystewartpublications.com/sites/default/files/styles/large/public/AMA_9.4_Cover.jpg?itok=nQ8q6xGM)
Table of Contents
Featured Articles
Andy Betts, Executive and CMO Advisor
Dominique M. Hanssens, Paul W. Farris, James D. Lenskold and David J. Reibsteins
Colleen Jones, CEO of Content Strategy, Content Science and Melinda Baker, Marketing Strategy, American Cancer Society
Publisher:
Julie Kerry
First Published:
November 2014
ISSN (print):
2054-7544
ISSN (web):
2054-7552